Design House Stockholm is one of the most important ambassadors of the Scandinavian Design School. Their products are consistently of high quality, innovative and as one would expect, utterly minimalistic.
The Arrow hanger, designed by Gustav Hallén firmly adheres to the aforementioned principles. Made by precision-milled powder-coated aluminum, it is durable, functional and elegant. In a horizontal position the arrow hanger supports hefty loads and can be easily accommodate your daily clothes. But even if you close it there are still three hooks on which to hang various items. When not in use, the Arrow hanger will adorn the wall like an iconic graphic symbol.
Even though the Arrow is just one year old (designed in 2009), it has already won a “red dot award” and a place in the permanent collection of the Modern Art Museum in New York, MoMa.
Many arrow hangers put together would surely create interesting decorative patters, just waiting to be folded out and used. Gustav Hallén found his inspiration for Arrow’s innovative design while out sailing. After scaling the rigging and folding away the ladder into the mast, he had an idea as sharp and clear as a sea breeze. “A perfect solution for a contemporary hanger,” he says, “but my version will work both open and retracted, at the same time as being an eye-catching decorative detail.”